Mailhouse and Koliprint Merge – Fusion Boosts the Rise of Direct Marketing

Two respected graphic direct marketing and customer communication producers, Koliprint Oy and Mailhouse Oy, will merge on 1 April, 2017. The resulting entity is a direct marketing service provider that is superior in Scandinavia, with a turnover totalling c. 12 million euros and a total of 80 professionals in the field as personnel. The companies continue as independent companies for the time being.

Koliprint Oy is recognised in the Nordic countries as a printing house specialising in large print volumes and innovative structures and versatile personification of direct marketing. In 2016, Koliprint invested in the only Xeikon 9800 digital printing press in the Nordic countries and a highly diverse post-processing line. The investment enables offset quality even with smaller print volumes and digital direct marketing solutions that stand out. In addition to Scandinavia, Koliprint operates in the Russian market.

Mailhouse, on the other hand, has the largest mailing machinery volume in the Nordic countries. Its plastic pouching, envelope insertion and addressing machines have a capacity ranging from smaller batches up to volumes reaching millions. Mailhouse has a manual mailing unit of professionals for small mailing volumes and demanding post-processing projects. Mailhouse has recently invested in its stock of digital printing presses for sheet-fed production (e.g. Xerox iGen 5). This technology is ideal for small and medium-sized volumes and complements Koliprint’s volume production. In addition, Mailhouse offers In-House and storage logistics services.

“The merger between two strong companies such as these marks an unparalleled transformation in both the graphic industry and the production of direct marketing mailings. It will energise the arena of competition, but will primarily benefit the client,” says Elina Malmgren from Mailhouse.

“From the clients’ perspective, the merger of Mailhouse and Koliprint makes campaign planning and resourcing easier, as the full service is available under one roof and from one contact person. Also, this means that deliveries will become faster as production is done all in one go,” rejoices Sari Niemi from Koliprint.

 

More information is available from:

Mailhouse Oy: Elina Malmgren +358 40 541 3308 and Tuomo Mylläri +358 50 301 7766

Koliprint Oy: Sari Niemi +358 40 184 2928 and Iikka Vesterinen +358 45 631 8387

www.mailhouse.fi               www.koliprint.fi

The Nordic ecolabel

joutsenmerkki_koliprint_painolaitos_ENG_180x277The Nordic Swan ecolabel is proof of ecological operations. The right to use the ecolabel is granted when the entire lifecycle of the product from materials and production to disposal meets strict criteria. We were granted the right to use the Nordic Swan ecolabel based on the new, stricter criteria in 2014.